Pitch Company

ATSVR

Craig Fryar,

CEO

Summary

Augmented Training Systems (ATSVR) is a pioneering B2B SaaS platform revolutionizing workforce training in high-stakes industries through advanced XR and AI technologies. Led by technology operations and data specialist Craig Fryar, the Austin-based company’s comprehensive “Hero” platform delivers immersive, realistic VR and XR simulations that enable first responders, emergency medical professionals, law enforcement, and security officers to train anytime, anywhere, and practice high-risk scenarios safely without real-world risk . With outstanding features like multiplayer capability, multi-language support, real-time trainer modes, speech recognition, leaderboards, and advanced performance analytics, ATS significantly boosts skills retention and mastery while offering measurable cost-cutting outcomes for organizations. To expand its market reach, the company recently introduced “ats. Hero for desktop,” which runs simulations directly on standard computers and laptops to eliminate the need for expensive hardware and prevent VR vertigo. Furthermore, ATS is actively integrating advanced AI capabilities, introducing AI-enabled training customizations and the future ability to generate entirely new training modules using guided, sparse text prompts. Backed by an innovative Greek development team, a strategic channel partnership with Tactical Edge VR, and an elite customer roster—including the U.S. State Department, NASA, Kaiser Permanente, and Austin Travis County EMS—the company’s financial traction is accelerating rapidly, growing from $249,000 in 2024 revenue to over $500,000 in 2025. Currently raising $500,000 at a $4 million pre-money valuation (featuring a 20% Series A discount), ATS presents a highly scalable, life-saving investment opportunity as it drives toward a $1.1 million sales target for 2026 and prepares for its subsequent Series A round. 

ATSVR

Library 2025

July 2025

About Craig Fryar

CEO

Craig Fryar is an AI, ops and data specialist. He translates founder’s vision into strategic action. As a Venture Partner, crowdfunding portal COO and Angel, he has reviewed and advised over 3,000 Startups in tech, data, gaming, XR, AI, and biotech. He started as Technology Evangelist at Apple where he launched the consumer and gaming markets. He currently serves as CEO of ATSVR.com, provider of advanced XR simulation training for EMTs and First Responders (We Train Heros™). He’s been pursuing a vision Jesus gave him 40 years ago, combining marketplace and ministry excellence for kingdom advance!

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Augmented Training Systems (ATSVR) Pitch Video

Augmented Training Systems (ATSVR) is a pioneering B2B SaaS platform revolutionizing workforce training in high-stakes industries through advanced XR and AI technologies . Led by technology operations and data specialist Craig Fryar, the Austin-based company’s comprehensive “Hero” platform delivers immersive, realistic VR and XR simulations that enable first responders, emergency medical professionals, law enforcement, and security officers to train anytime, anywhere, and practice high-risk scenarios safely without real-world risk .

Augmented Training Systems (ATSVR) Podcast

Augmented Training Systems (ATSVR) is a pioneering B2B SaaS platform revolutionizing workforce training in high-stakes industries through advanced XR and AI technologies . Led by technology operations and data specialist Craig Fryar, the Austin-based company’s comprehensive “Hero” platform delivers immersive, realistic VR and XR simulations that enable first responders, emergency medical professionals, law enforcement, and security officers to train anytime, anywhere, and practice high-risk scenarios safely without real-world risk .

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